test.ical.ly | getting the web by the balls

TAG | Google Plus

Blogging on test.ical.ly is fun and a really cool experience for over 1.5 years now. Usually I write my posts in advance like the day before and schedule them to be published some random time between 4 and 5 am in the morning.

Then on the next morning I get up and promote my new article on Twitter and Facebook and Google+ and Forrst. This takes up 20 minutes every morning of copying and pasting over and over again.

So I thought why not write a WordPress plugin that can do that for you?

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Just a very short post today as a follow-up to a previous post in which I noticed that plussing already affects your search results.

It can get pretty annoying to see search results that are always influenced by your own social graph.

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For a moment I was fooled. test.ical.ly appeared on the first Google search result page for the search term adobe edge. Only seconds later I realized that this wasn’t really the case.

I was plussed.

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I just read an article called “6 ways Google gets your data“ in which you can read about six ways Google gathers information about you as a person. In it the author explains that about the only place Google could not read was Facebook.

But is that the reason for Google+?

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A few days ago I wrote about me struggling to target an audience potentially unknown to me for posts on a specific topic without annoying people I do know but who do not share my interest in that topic.

Google+ Sparks is all about interests. I’m just not entirely sure if it could be the solution I am looking for..

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I know many users on Google+ who don’t like the idea of games entering the stream. But even to those it should be obvious that social gaming is a very lucrative market indeed. Games on Facebook are making millions.

No wonder Google want a piece of the pie and there is a good chance to be successful.

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Many of you will know that I use to tweet about my daily articles early in the morning. Twitter has been an important tool for me to get the word out and get some readers.

As almost all people I know from the world of tweets are active on Google+ I started to advertise my blog posts there as well.

But what feels weird for me is this..

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It’s easy to see the similarities as well as the differences of functionality of these two competitors. But these similarities and differences will change within a short term.

More interesting to see is how these two platforms differ when it comes to their income streams.

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Google+ is a week old now and attracts a lot of attention still. One of the most frequently asked questions you hear is:

What’s next?

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The buzz around Google+ is amazing. It seems to be the hottest thing since sliced bread. If you’re one of the lucky few who got in you probably experienced a fast and steady growth of your contacts and you’ve probably spend a lot of time already on G+.

I just want to write down my first impressions and the next steps I see likely or necessary for the future. In a year or so I will be able to revisit my predictions and be embarrassed about how wrong I will have been. ;)

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